The future for young women in this industry is now as bright as anyone wants it to be. If a young woman wants to work her way all the way up to the C-suite, the opportunities are there, and that is so exciting to see.

As 2023 comes to a close it is now time to review my predictions from last year as well as predict ten more trends I see as we enter 2024.

Explore 11 proven ways plumbing companies can improve their website visibility and search rankings. Whether you run a single-location operation or a multiple-unit franchise, these SEO tips will help you reach more consumers.

As the population grows older, there is a heightened need for affordable plumbing and HVACR systems that offer safety and accessibility.

Two-way texting, when a customer can proactively text your business and receive a response or have an entire digital conversation, offers a way to bolster client communication and as a result, satisfaction.

A successful home service franchise offers sales and marketing systems similar to those employed by large companies. These systems can be easily implemented and replicated over and over again.

The increase in population and the associated trash continues to increase the need for clean water. These problems are not going to improve until we decide to work for that progress.

As the world continues to search for solutions to reduce and eliminate carbon emissions, the plumbing industry suddenly finds itself at the forefront of change.

A proposed series of U.S. Environmental Protection Agency (EPA) regulations that set maximum contaminant levels (MCLs) for per- and polyfluoroalkyl substances (PFAS) and other so-called ‘GenX chemicals’ are set to go into effect in the fall.

The trends that shape our industry are changing at a faster pace than ever before.